Cinnabon to Give Away Free Cinnabon Bites On Tax Day

April 4, 2011 (Atlanta) We all know how stressful Tax Day can be, so as a way to show guests that Tax Day Bites!, participating U.S. mall-based Cinnabon® bakeries, as well as  Schlotzsky’s and Carvel co-brand locations, will give away two free Classic Cinnabon Bites on Monday, April 18 from 6 to 8 p.m.*

“We know Cinnabon can be the ultimate indulgence for people – especially during stressful times,” said Kat Cole, president of Cinnabon. “That’s why we want to reward people by topping this Tax Day with frosting. It’s the perfect excuse to splurge on a sweet treat – and it’s free.”

As part of the Tax Day Bites! promotion, guests can enter the brand’s tweet contest now through April 18 for the chance to win a $100 gift card. Any participant can tweet about how Cinnabon came to their rescue and put some frosting on a crazy, frustrating or just plain bad day. Visit www.taxdaybites.com for official rules on the contest. The only requirement for entry is the tweet must tag @CinnabonInc.

* While supplies last. Limit one offer per guest during the entire promotion. Counts vary by store. Valid only at participating U.S. mall-based bakeries, and Schlotzsky’s and Carvel co-brand locations. Cinnabon Bites may be substituted with other offering. Not valid at airports or travel plazas. No purchase necessary. No cash value.

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