– Tax Day Bites! promotion includes online essay contest
for $100 gift card –
March 31, 2009 (Atlanta) – We all know how stressful Tax Day is – especially this year – so as a way to show guests that Tax Day Bites!, participating U.S. mall-based Cinnabon bakeries will give away free Classic Bites on Wednesday, April 15 from 5 to 8 pm.*
“At Cinnabon, we believe that Life Needs Frosting™,” said Geoff Hill, Cinnabon president. “Everyone deserves to splurge and treat themselves every once in awhile, so we’d love to be the frosting on our guests’ day, particularly on days as painful as Tax Day.”
As part of the Tax Day Bites! promotion, guests can enter the brand’s online essay contest now through April 15 for the chance to win a $100 gift card. In 500 words or less, participants should explain how Cinnabon came to their rescue and put some frosting on a frenzied, frustrating or just plain bad day. Visit www.cinnabon.com for official rules and to enter the contest.
And for guests who need frosting on-the-go, Cinnabon has created the new Stix Packs, featuring five Cinnabon Stix™ and the brand’s signature frosting, all in one portable package.
* While supplies last. Limit one offer per guest during the day of the promotion. Counts vary by store. Valid only at participating U.S. mall-based bakeries. Not valid at airports or travel plazas. No purchase necessary. No cash value.